We believe children deserve only the best. They are our future and our sacred responsibility. In their vulnerability, they depend upon our care and the choices we make for them.
A baby’s skin is thinner, more fragile and more sensitive than an adult’s skin. It is also less resistant to bacteria and harmful substances in the environment, so it can easily be irritated.
Researchers believe our little ones are at higher risk of disease later in life if exposed to harmful ingredients from an early age. With their immune system at such an early developing stage, in the short term skin rashes and mild allergic reactions may easily be caused (such as eczema) or even more significant problems like lesions on the skin. Harsh ingredients can slow cellular development, creating earlier signs of ageing.
‘Since I couldn’t find a brand I was satisfied with or felt safe to use on my babies, I decided to create a luxurious baby brand I could trust.”
Creator of Lullaby Skincare and Australian mother of two babies
We are committed to using only ingredients that either directly benefit the health of the skin or support the integrity of our formulations. We choose ingredients based on biocompatibility, not just whether it is natural or not. That’s why we focus on healthy pH levels and formulations the skin recognizes. We also use organic Aloe Vera as our base ingredients, unlike other skincare brands which are simply water based.
What we choose to leave out of our products is just as important as what we put into them, so you will never find essential oils, drying alcohols, silicones, mineral oils and dyes in our range. We believe that these common ingredients are at the root of almost every skin issue for babies, children and adults.
When they’re removed entirely from your family’s skincare routine the skin is at its healthiest, most balanced state. This ingredient-elimination diet benefits all skin types.
We stay true to our integrity and ethos. We don’t take shortcuts or compromise ingredients to save money, sourcing only the highest quality ingredients. Our products are designed, tested and made in Australia.
Why not give your baby the very best start in life and nurture their skin from the beginning.